Roofing contractors

Quote roofs by square footage, not phone tag.

A calculator that walks the homeowner through roof square footage (with an "estimate by address" helper), pitch, material tier, and tear-off complexity — and prices the job inside two minutes. Live on your site in 7-10 days, wired to your CRM with photo uploads.

Book a 20-min scope call → See packages & pricing

◆ From $799 · Pro tier $1,500 (with photo upload + insurance branch)

The bottleneck

What slows Roofing contractors down today.

Four patterns I see repeatedly across roofing contractors running on a generic contact-form workflow. The fix isn't a bigger contact form — it's a tool that does the qualification on the page.

01 ◆

Storm-chasing competitors win the same-day phone call because they have an instant ballpark. You're waiting on your estimator's calendar.

02 ◆

Half the leads on your contact form forget to mention pitch or material preference — your estimator drives out for a job that doesn't exist.

03 ◆

Insurance-claim jobs need a separate intake than retail jobs. A single contact form treats them the same.

04 ◆

You can't triage leads by job value — every form-fill gets the same attention, which means high-ticket retail jobs sit behind dozens of small repairs.

What you get

What I ship for Roofing contractors.

Roofing calculators routinely show a 25-30% bump in lead-to-meeting rate. The "photo upload" step alone cuts truck-roll waste in half.

◆ Step-by-step wireframe with roofing pricing logic (per-square, pitch multiplier, tear-off line, dump fee) before any code is written.
◆ An "estimate roof size from address" helper using Google Maps Roof Outline API (optional, $200/mo data fee).
◆ Photo upload on step 4 — customer attaches damage photos straight from their phone, lands in your CRM as an attachment.
◆ Conditional branch for insurance vs. retail jobs with different fields each side.
◆ Stripe deposit on the last step (optional) to lock in scheduling.

Pricing & timeline

From $799 · Pro tier $1,500 (with photo upload + insurance branch)

Every roofing contractors project gets a fixed-price quote inside 24 hours after a scope call. No deck, no estimate-of-an-estimate. NDA-ready.

Book the scope call →

FAQ

Questions roofing contractors ask first.

No fluff — the specifics buyers want before booking a call. If yours isn't here, ask on the call.

Can the calculator pull roof size from an address automatically?

Yes — Pro tier integrates Google Maps Roof Outline API. Customer enters address, the calculator returns roof square footage as the starting point for step 2. Saves the customer typing and improves accuracy. Data fee is $200/mo through Google.

Can it handle insurance claim intake separately?

Yes — step 1 has a "is this an insurance claim?" branch. Yes-path asks for adjuster contact, claim number, and damage type (wind/hail/storm). No-path is the standard retail quote flow. Both land in the same CRM with a tag separating them.

How does it handle pitch I don't know?

Customers rarely know roof pitch precisely. Step 2 shows a visual selector — flat, low (under 4:12), medium (4:12-8:12), steep (8:12+). Each selection adjusts the per-square labor multiplier. Photos help — the estimator can override if the customer guessed wrong.

Can I add accessory line items like skylights or chimneys?

Yes — step 3 has "add-ons" with line-item pricing: skylights, chimney flashing, ridge vent, gutter replacement. Each adds to the total transparently. Roofing customers like seeing the breakdown; conversion is better than a single opaque number.

Other industries

Same service, different industry.

A multistep cost calculator in a different vertical. Same shape, different defaults.

HVAC contractors

Quote in 24 hours, scoped on the call.

A 20-minute scope call. I walk you through what would actually ship, you tell me the variables that matter, and you get a fixed-price quote inside 24h.

Book the call →