Free tool · WordPress

Custom plugin vs SaaS — see the payback.

Plug in your current plugin's monthly cost and a custom-build estimate. See payback period, 3-year and 5-year savings, and a recommendation on whether custom makes sense for your case.

Book a 20-min scope call   See selected work

  Free · no email required · runs in your browser

The bottleneck

What slows teams down today.

01  

Recurring SaaS at $99/mo looks small until you do the 5-year math: $5,940 + price increases.

02  

Custom looks expensive at $4,800 upfront — but the math flips inside year one for most use cases.

03  

You also stop paying for features you don't use, integrations you don't need, and a UI your team has to fight.

Try it now

See when custom pays back.

Most teams over- or under-estimate their plugin TCO by a wide margin. This 30-second calculator surfaces the real number.

Compare custom build vs SaaS plugin
Payback: ~48 months
SaaS total: $5,940 · Custom total: $4,800
Custom looks worthwhile — pays back inside the chosen horizon.
FAQ

WP plugin ROI FAQs.

No fluff — the specifics buyers want before booking a call. If yours isn't here, ask on the call.

How accurate is the build estimate?

It's a starting point. The free spec call on /hire-wordpress-plugin-developer/ tightens it. Real builds range from $1,800 (single-feature) to $12,000 (platform-grade).

What about ongoing maintenance on custom?

Optional $299-499/mo retainer for ongoing maintenance + small features. Most clients self-maintain after the 14-day post-launch window. The calculator includes an optional retainer toggle.

Keep reading

Related pages & posts.

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Spec your custom plugin.

Tell me what your plugin needs to do. Spec doc + fixed quote inside 48 hours.