Expertise
What I'm really good at.
A working list of the tools, platforms and systems I use day-to-day. Specialist means deep, repeated experience — not a tutorial-deep mention.
E-commerce Operations
01- Shopify Plus Specialist
- App Store launches Specialist
- Multi-supplier catalog mgmt Specialist
- Drop-ship fulfillment Specialist
- Dynamic pricing & markup rules Specialist
- CRO · Core Web Vitals · SEO Daily
Digital Marketing
02- Google Ads Certified
- Google Analytics · GA4 Daily
- Conversion tracking Daily
- A/B testing Working
- Email · WhatsApp campaigns Daily
- CRM integration Working
Platforms
03- Shopify · Liquid · CLI · Storefront API Daily
- WordPress Daily
- Magento Daily
- Webflow Working
Technical Edge
04- Laravel · PHP Daily
- Node.js Daily
- React · Vue Daily
- REST APIs Daily
- MySQL · PostgreSQL Daily
DevOps & Infra
05- GitLab CI/CD Daily
- Docker Daily
- Cloudflare R2 Working
- Coolify Working
AI & Apps
06- Custom AI chatbots (RAG) Daily
- AI quote / lead-qual engines Daily
- AI ops apps over Sheets / data Daily
- LLM-powered admin tooling Working
Cross-functional
07- Design · PM · QA collaboration Daily
- Merchant onboarding Daily
- Vendor & API partner mgmt Daily
- US & UK time-zone delivery Daily